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Oct 03, 2024
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BA 140. Introduction to Marketing (O, T►) This course will enable the student to analyze and explore the issues and strategies involved in marketing for organizations. Through the use of discussion, exercises, and case studies, the student will recognize the importance of the planning and execution of conception, pricing, promotion, and distribution of goods, ideas, and services.
Credits: 3
Kansas SystemWide Transfer Course (BUS1030)
Note(s) O - This course is offered online.
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